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Solart AI · Olya Luchko · AI production with a marketing mind

Advertising with a strategy behind it.

Ad visuals and videos built on a brief, not on a lucky prompt. I start with the task and only then generate. Final assets in as little as 5 working days, no studio or film crew needed.

Olya Luchko, AI Creative Director and founder of Solart AI
A prompt can be copied.
A way of thinking can’t.
SOLART AI / OLYA LUCHKO
5.5 yearsin B2B marketing
3 in 1strategy, creative, production
5★rating on Upwork
5 daysfrom brief to final assets

01 / Selected work

Creative you can
actually feel.

No random pretty pictures here. Each project shows how I think about the product, the audience and the brand’s visual system.

Lumex SPF 50 sunscreen campaign: product, water, lifestyle
PRODUCT · ART DIRECTION

A visual world for a launch

Concept · product visuals · social assets

Baseline tennis campaign: ad banner, editorial, website photo, lifestyle
Fashion · Editorial

Editorial without a shoot day

Paid ads · editorial · website photos · lifestyle

The AURA line in different concepts: purple Crown and red Root
Product · Art direction

One product, different concepts

Concept · materials · composition

02 / My approach

AI can make a picture.
I make a solution.

That’s why I start with the task, not the generation: what we sell, to whom, where people will see the visual and what they should feel after it.

01

Brief

We define the product, audience, channel and business goal.

02

Creative direction

We approve the concept, mood, composition, materials, light and the visual language of the series.

03

AI production

Generation. At this stage I select the best frames, refine them and bring them to the level the brand needs.

04

Delivery

You get final assets in the formats you need, organised so they are easy to use later.

03 / What I create

One brand.
Many formats.

From the first idea to the finished creative: I build a visual system that works for ads, sales and brand communication.

01

Creative campaigns

I develop concepts and ideas and bring them to life through content adapted for different channels.

  • Creative concept and strategy
  • Visual style development
  • Series of ad visuals
  • Adaptations for different platforms and formats
02

Still visuals

Product shots, lifestyle scenes and e-commerce visuals without a traditional photo shoot.

  • E-commerce listings: product, features and benefits
  • Website visuals: clean product & lifestyle photos
  • Editorial & advertising: atmospheric creatives for the brand and ads
  • UGC visuals: natural, creator-style content
  • Mockups and creative compositions
03

AI video

From organic social content to large-scale ad videos.

  • UGC videos
  • Reels
  • Commercials
  • Product mini-films
  • Motion videos
Olya Luchko
I’m Olya LuchkoI work with you personally, from the first idea to the final asset.

04 / ABOUT ME

I don’t sell AI pictures. I create visual solutions for business.

The most common promise in AI goes like this: press a button and get a finished ad. You really can get something that way, just not what your brand needs.

I know this from practice, not theory. For several years I worked on international B2B projects at a large marketing company: I set up processes, wrote communication scripts, trained new people and made materials for them. Then I moved to QA, where my job was to measure quality against specific metrics, find out why a project was stalling, rewrite scripts and bring projects to results.

That standard never went away. I still can’t publish anything I think is weak, even on my own page.

I moved into AI production for the creative side of me that wanted out. It let me bring both sides together: thinking not only about how something looks, but about why it exists.

I’ve always been curious about more: how an idea works, how people take in content and why one visual hooks them while another doesn’t.

Working in international markets taught me the main thing: first understand who we are selling to and what. So every frame starts with the ad objective and analysis, and only then comes the prompt.

I need to understand the product, the audience and the task first. Only then do I decide which visual, format and approach are really needed.

05 / REVIEWS

What clients say

Real messages, published with clients’ permission. Reviews in Ukrainian are translated.

UPWORK · VERIFIED
★★★★★
Olha is amazing! I recently launched an e-commerce business and needed strong product images. Olha's work is phenomenal, the quality was amazing and she delivered exactly what I asked for. She also works extremely fast, gave a fair rate and was extremely professional. I will absolutely continue to work with Olha.
Upwork · AI Product Image Suite & Video Creation for Home Decor E-Commerce
UPWORK · VERIFIED
★★★★★
Great experience working with Olha. Fast turnaround, strong creative direction, and the AI-generated visuals came out exactly as briefed. Communication was smooth and professional. Highly recommend.
Upwork · AI photoshoot
UPWORK · VERIFIED
★★★★★
Working with Olha has been an absolute pleasure, and I can't recommend her highly enough. She has handled all of the AI imagery for my brand, and the results have been nothing short of stunning. From the very first project, Olha impressed me with her speed and reliability. She is fast without ever cutting corners, consistently delivers on time, and communicates clearly throughout the entire process. Beyond her professionalism, the quality of her work is simply exceptional. Every image she has created is beautiful, polished, and perfectly aligned with the aesthetic I was going for. Olha is professional, responsive, creative, and a genuine expert at what she does. I will absolutely continue working with Olha, and I look forward to many more projects together.
Upwork · Store Muse & Kin, SKUs
★★★★★
Hi Olha, I wanted to thank you for the work, the animations came out really beautiful and stylish💞. Special thanks for the great communication, reliability and personal approach 🥰 ❤️
@snapboof · Instagram
★★★★★
Olha, thank you so much for such a magical video!🤗 The girls and I are like fairies creating beauty all around! I hope as many people as possible find out about your talent and your skill at making amazing work with AI! ❤️❤️❤️
@stadnykhanna · Instagram
★★★★★
Olha, thank you so much for working with me. You even prepared before our call, looked through my page and made a couple of images in advance🥰 It’s impossible not to order from you. You made my highlights quickly and on time and took every wish into account! I’m really grateful, I sincerely recommend you and plan to keep working together🥰❤️
@astro_veronika_ · Instagram

06 / FAQ

Questions people ask before we start

Will it be obvious that it’s AI?

I don’t work on a generate-and-send basis. I choose light, composition, materials and details to match the brand, and final frames are hand-picked and refined.

What if I don’t like the result?

That’s exactly why there is an interim review. You see the first results before anything is finalised and can tell me what to change: style, composition, details or presentation.

How many revisions are included?

One round of revisions is included, extra rounds by agreement. But revisions are not the only checkpoint: we agree on the concept and direction before the main generation.

What if I don’t have a brief?

If you know what you sell but not how to show it, that’s exactly my job. Together we’ll define the task and turn it into a clear visual concept. Just tell me about the product, who you sell it to and what you want to achieve. I’ll help shape the rest: format, visual direction and concept.

How long does a project take?

It depends on the amount of content, the complexity of the concept and the format. After a short brief I estimate the scope and give you a specific deadline before work starts.

What formats will I get?

We set formats at the start based on where the content will be used: website, Instagram, ads, a marketplace or another channel.

Can I order only video or only stills?

Yes. I don’t tie clients to a fixed package: we shape the scope and format around the task.

What if my budget is smaller?

With a limited budget we can start with the priority content and add the rest later. I’ll help you decide what to create first. We adjust the scope, not the quality.

Can I see how it looks with my product before paying?

Yes. If you want to see results for your own product first, we can start with a test package. It lets you judge the approach without committing to a big project right away.

Who will work on my project?

Every key stage goes through me. You never have to explain the same task to several people: we work directly from start to finish. I don’t outsource or hire anyone, which is why I take on a limited number of projects.

Next step

Tell me about your project

Tell me what you are launching, selling or want to change. I’ll help you find the right format and the next step.

solart.ai.studio@gmail.com · @solart_ai

request → reply within 24 hours → 15-minute call → concept after kickoff

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